Backbone Pro | Behind The Design

I enjoyed working on the ‘Behind the Design’ video for the Backbone Pro gaming controller, combining cinematic production techniques with brand storytelling to create an engaging player-facing piece. This polished campaign asset has since reached 2.8M+ YouTube views and strengthened Backbone’s visibility within the gaming industry.

Metagenics | United By Purpose

I produced this project from concept to final cut, shaping the vision and overseeing every stage of production. Responsibilities included developing the script, creating storyboards, directing on set, capturing interviews and B-roll, and leading the editing process. I also managed sound design, motion graphics, and color grading to deliver a polished, cinematic piece that captured the heart of the program and engaged its audience.

LIFEHOUSE | The Power of Love, Knowledge & Gratitude

Lifehouse – The Power of Love, Knowledge & Gratitude’ is a project I produced from start to finish. It goes behind the health program to capture the human side — patient journeys, caregiver compassion, and the transformative power of community. The documentary weaves together interviews, observational footage, and ambient sound to tell a story of hope and healing.

Metagenics | The Advantage

I wrote and directed The Advantage project for Metagenics, a large-scale production designed to introduce and build awareness of the company’s newest product. With a crew of over 20 talented professionals, I worked closely with the actors to capture authentic performances and oversaw the creative direction from concept to execution. Beyond directing, I also took on the editing process, shaping the final piece into a compelling and engaging story that highlighted Metagenics’ vision and innovation.

Elevex | My Love

I wrote and directed Elevex – My Love, a high-end concierge commercial brought to life with a large-scale production across stunning locations. Leading a crew of over 30 professionals, I guided every detail of the shoot to capture an elevated, cinematic aesthetic that aligned with the brand’s luxury identity. I also spearheaded the post-production process, collaborating closely with composers and colorists to ensure the final film delivered both visual sophistication and emotional resonance.

LIFEHOUSE | The art of food and spirituality”

I wrote, directed, shot, and edited The Art of Food and Spirituality, an intimate short documentary featuring Dr. Deanna Minich and her dedication to health through the LifeHouse study. Filmed as a solo production, the project offered a behind-the-scenes look at Dr. Minich’s passion and philosophy, blending visual storytelling with personal insight to highlight the connection between food, wellness, and spirituality.